Getting Everyone Onboard: Framing Collective Goal Progress Broadens Participation in Collective Marketing Campaigns
نویسندگان
چکیده
منابع مشابه
Collective-Goal Ascription Increases Cooperation in Humans
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ژورنال
عنوان ژورنال: Frontiers in Psychology
سال: 2019
ISSN: 1664-1078
DOI: 10.3389/fpsyg.2019.02353